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1. Consumer behaviour.

by Webb, Karen | Hertz, Caryl (Editor).

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill , 2005Availability: No items available

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2. Marketing Management.

by Kolter, Philip | Keller, Kevin Lane.

Edition: 15th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Chennai : Pearson; 2016Availability: No items available